A laboratory comparison of two methods of optimal new product concept generation : toward validation
Sudharshan, Devanathan
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https://hdl.handle.net/2142/29263
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Title A laboratory comparison of two methods of optimal new product concept generation : toward validation Author(s) Sudharshan, Devanathan Issue Date 1984-03 Publisher Urbana, Ill. : Bureau of Economic and Business Research. College of Commerce and Business Administration, University of Illinois at Urbana-Champaign Series/Report Name or Number BEBR faculty working paper ; no. 1028 Type of Resource text Language eng Permalink http://hdl.handle.net/2142/29263 Has Version(s) http://hdl.handle.net/10111/UIUCOCA:laboratorycompar1028sudh http://www.archive.org/details/laboratorycompar1028sudh Copyright and License Information Copyright March 1984 Board of Trustees University of Illinois.
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