Modeling the marketing mix for an industrial product / 160

Johansson, Johny K.; Sambare, Santosh B ,

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https://hdl.handle.net/2142/29258 Copy

Description

Title

Modeling the marketing mix for an industrial product / 160

Author(s)

• Johansson, Johny K.
• Sambare, Santosh B ,

Issue Date

1974

Keyword(s)

Marketing research -- Mathematical models.

Publisher

[Urbana] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,

Series/Report Name or Number

Faculty working papers ; no. 160

Type of Resource

text

Language

eng

Permalink

http://hdl.handle.net/2142/29258

Has Version(s)

• http://hdl.handle.net/10111/UIUCOCA:modelingmarketin160joha
• http://www.archive.org/details/modelingmarketin160joha

Copyright and License Information

• In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
• Copyright 1974 Board of Trustees University of Illinois.

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