University of Illinois Urbana-Champaign Academic Units College of Business Bureau of Economic and Business Research Faculty Working Paper - Bureau of Economic and Business Research Does retrospective thought measurement influence subsequent measures of cognitive structure in an advertising context?
Does retrospective thought measurement influence subsequent measures of cognitive structure in an advertising context?
Hastak, Manoj
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https://hdl.handle.net/2142/29156
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Title Does retrospective thought measurement influence subsequent measures of cognitive structure in an advertising context? Author(s) Hastak, Manoj Issue Date 1987-03 Publisher Urbana, Ill. : Bureau of Economic and Business Research. College of Commerce and Business Administration, University of Illinois at Urbana-Champaign Series/Report Name or Number BEBR faculty working paper ; no. 1346 Type of Resource text Language eng Permalink http://hdl.handle.net/2142/29156 Has Version(s) http://hdl.handle.net/10111/UIUCOCA:doesretrospectiv1346hast http://www.archive.org/details/doesretrospectiv1346hast Copyright and License Information Copyright March 1987 Board of Trustees University of Illinois.
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