University of Illinois Urbana-Champaign

Consumerism and the broadened marketing concept / BEBR No. 490

Andreasen, Alan R.

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https://hdl.handle.net/2142/27473

Description

Title
Consumerism and the broadened marketing concept / BEBR No. 490
Author(s)
Andreasen, Alan R.
Contributor(s)
University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Issue Date
1978
Keyword(s)
  • Marketing.
  • Consumers.
Publisher
[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report Name or Number
Faculty working papers ; no. 490
Type of Resource
text
Language
eng
Permalink
http://hdl.handle.net/2142/27473
Has Version(s)
  • http://hdl.handle.net/10111/UIUCOCA:consumerismbroad490andr
  • http://www.archive.org/details/consumerismbroad490andr
Copyright and License Information
Copyright 1978 Board of Trustees University of Illinois.

Owning Collections

Research publications from the University of Illinois at Urbana-Champaign PRIMARY
Research Publications from UIUC