Simplified Bayesian analysis of the value of information in the marketing of new products / BEBR No. 570
Sudman, Seymour; Atkinson, Robert M.; Hagerty, Michael Raymond
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Title Simplified Bayesian analysis of the value of information in the marketing of new products / BEBR No. 570 Author(s) Sudman, Seymour Atkinson, Robert M. Hagerty, Michael Raymond Issue Date 1979 Keyword(s) Bayesian statistical decision theory. New products. Publisher [Urbana] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign, Series/Report Name or Number Faculty working papers ; no. 570 Type of Resource text Language eng Permalink http://hdl.handle.net/2142/27471 Has Version(s) http://hdl.handle.net/10111/UIUCOCA:simplifiedbayesi570sudm http://www.archive.org/details/simplifiedbayesi570sudm Copyright and License Information Copyright 1979 Board of Trustees University of Illinois.
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