Effects of intraindustry marketing strategy on the analysis of profitability / BEBR No. 678

Frazier, Gary L.; Howell, Roy D.

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https://hdl.handle.net/2142/27211 Copy

Description

Title

Effects of intraindustry marketing strategy on the analysis of profitability / BEBR No. 678

Author(s)

• Frazier, Gary L.
• Howell, Roy D.

Contributor(s)

University of Illinois at Urbana-Champaign. College of Commerce and Business Administration

Issue Date

1980-05-14

Keyword(s)

• Corporate profits
• Marketing

Geographic Coverage

United States.

Publisher

[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,

Series/Report Name or Number

Faculty working papers - University of Illinois at Urbana-Champaign, College of Commerce and Business Administration ; no. 678

Type of Resource

text

Language

eng

Permalink

http://hdl.handle.net/2142/27211

Has Version(s)

• http://hdl.handle.net/10111/UIUCOCA:effectsofintrain678fraz
• http://www.archive.org/details/effectsofintrain678fraz

Copyright and License Information

• In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
• Copyright May 14 1980 Board of Trustees University of Illinois.

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