A conceptual model of long-range multinational marketing planning / BEBR No. 58

Sheth, Jagdish N.

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https://hdl.handle.net/2142/26686 Copy

Description

Title

A conceptual model of long-range multinational marketing planning / BEBR No. 58

Author(s)

Sheth, Jagdish N.

Contributor(s)

University of Illinois at Urbana-Champaign. College of Commerce and Business Administration

Issue Date

1972-07-01

Keyword(s)

• Marketing -- Planning.
• International business enterprises.

Publisher

[Urbana, Ill.] College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,

Series/Report Name or Number

Faculty working papers, no. 58

Type of Resource

text

Language

eng

Permalink

http://hdl.handle.net/2142/26686

Has Version(s)

• http://hdl.handle.net/10111/UIUCOCA:conceptualmodelo58shet
• http://www.archive.org/details/conceptualmodelo58shet

Copyright and License Information

Copyright July 1 1972 Board of Trustees University of Illinois.

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